This two-day event focuses on honing your coaching skills and on the commercial challenge of developing a business. It is designed for those who have already done Intensive Coaching Skills (or another course designed to give you the skills to be a coach) and are now ready for a leap forward.

• What happens when you or the client get stuck?
• What do you do about clients who play victim?
• How do you cope with those only marginally committed to the process?
• What super-effective processes and techniques do outstanding coaches use?
• How do you move from competence to excellence which will enable clients to transform themselves?

For many coaches the challenge lies in building the business and finding new clients. Perhaps you are secretly afraid of selling and so don’t do it well. We will introduce you to an approach to selling successfully that uses methods which are entirely consistent with coaching values.

Selling Skills that Work

• How to pinpoint your target market
• Understanding the need for focus
• How to invest your time and effort in promotional activities that really pay off
• How to set fees that your clients will pay and which represent your market value
• How to avoid the common traps in writing about your ‘offer’
• How to write effective promotional material
• Accessing four vital secrets in setting up a website - and why it matters to have one
• How to begin the process of developing your brand
• How to use a reliable protocol for coming away from the selling meeting with the order
• How to write proposals and tenders
• How to deal with ‘beauty parades’
• Understanding the importance of relationship marketing
• How to get repeat orders

We have been working successfully in an increasingly competitive market for ten years: our aim at this event is to pass on our knowledge of what works.

Remember, you only need to find one new client as a result of attending this course to cover your investment.